TWK Lawyers
How to create a brand for a boutique law firm made up of lawyers of excellence and support?
Areas of expertise
Brand strategy
Naming
Visual identity
Brand manual
Web site
Office signage
Institutional presentation
Folder
Stationery shop
Email marketing
The project
Thomaz Bastos, Waisberg, Kurzweil Advogados is a firm specializing in debt restructuring and insolvency, complex judicial and arbitration disputes, corporate and financial operations, with personalized service.
We received the challenge of developing the brand strategy and visual identity of the new office, which is made up of lawyers of excellence and support.
The brand created is objective and impactful, representing the professionalism and solidity of the team. The “bracket” symbol surrounds the acronym, representing unity, support and protection, while the copper color suggests a connection with the metal that is attributed to durability and resistance.
Positioning
TWK Advogados is a firm specializing in debt restructuring and insolvency, complex judicial and arbitration disputes, corporate transactions and
financial services, with personalized service.
Formed by an association of experienced lawyers, who work in the main restructuring and/or insolvency cases in the country, and a highly qualified and multidisciplinary team, it seeks the best solutions for its clients, advising national and international companies, investment funds and managers in preventive and contentious issues.
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